Japanese Matcha Events and Catering in New York
UnD brings Japanese tea culture to events across New York — matcha catering, pop-ups, and collaborations with brands and venues. Each event pairs premium Uji matcha and Japanese confections with the setting it appears in.
Matcha Catering
At Studio 525 in Chelsea, Audio-Technica presented the sound installation HOTARU. UnD joined as a catering partner with a menu centered on premium Uji matcha, serving guests inside an atmosphere modeled on the Japanese tea room. UND × Audio-Technica HOTARU
UnD also caters matcha sweets and fresh nama donuts — made with Uji matcha and UnD's almond milk bread dough — for private events and school field trips. Matcha Sweets & Donuts Catering
Pop-Ups
For PORTER's 90th anniversary pop-up store in New York, UnD created a limited melon bread in special packaging featuring the PORTER mascot and UnD's character Ms. Fruffy. UnD × PORTER 90th Anniversary
At Hudson Wilder, a home goods store in DUMBO, Brooklyn, UnD held a one-day pop-up serving nama donuts and nerikiri wagashi. Everything sold out within one hour. Hudson Wilder Pop-up Recap
Work With UnD
UnD plans event menus around Uji matcha, Japanese sweets, and almond milk bread, and supplies wholesale matcha to restaurants and cafés. Inquiries for events, catering, and wholesale are open.
Written by Yuka Higashi · Matcha Buyer & Tea Curator at UnD ·